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Hong Kong Sends its Biggest Welcome to the World:
"Hello Hong Kong" Launched Today with 500,000 Free Air Tickets and
City-Wide Offers

Hong Kong Tourism Board

2 Feb 2023

Hong Kong is ready to welcome visitors from all around the world once again with open arms and
open doors. With the launch of the global promotional campaign “Hello Hong Kong” today, Hong Kong
is sending its greatest welcome to the world with 500,000 free air tickets, as well as city-wide offers
covering “Hong Kong Goodies” visitor consumption vouchers, to entice travellers to come to experience
Hong Kong’s diverse appeals.

Dr Pang Yiu-kai, Chairman of the Hong Kong Tourism Board (HKTB), said: “Hong Kong is back on the map for global travellers, with more excitement to offer than ever before.

We are extending a biggest welcome to the world through the ‘Hello Hong Kong’ campaign, inviting friends from everywhere as they return to one of the world’s greatest tourism destinations. I am confident that Hong Kong’s vibrant east-meets-west culture, together with our iconic and brand-new attractions and immersive experiences will attract travellers back for an epic, unforgettable journey.” HKTB Executive Director Mr Dane Cheng presented the Board’s key strategies and initiatives in reviving tourism at the press conference today (2 Feb), including: 1. Saying Hello from Hong Kong to the World The “Hello Hong Kong” promotional campaign is being rolled out worldwide today to send the positive message that Hong Kong is back with signature and new exciting experiences awaiting visitors, in light of the lifting of all entry restrictions to Hong Kong.

The campaign includes a series of vibrant promotional contents, which will be broadcast on 3,000 platforms worldwide. A series of thematic videos will feature business leaders, social influencers, Hong Kong Super Fans, and Hong Kong celebrities including Cantopop legends Aaron Kwok, Sammi Cheng and Kelly Chen, showcasing the city’s array of thrilling new experiences.

Read more here.

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