About

 

The Intellectual Property Rights Business Council (IPRBC) is an initiative by the European Chamber of Commerce in Hong Kong, has an overall competence for the whole spectrum of intellectual Property Rights (IPR). The IPRBC, formerly known as the European Brands Protection Council (EBPC), was founded on 15th May 2012 by representatives from European companies from various business sectors.

IPRBC seeks the broadest possible representation of European businesses in Hong Kong and Macau within its contributors.

The Council aims to bring together experts on a regular basis, to brainstorm on policy, regulatory, and market access issues, in the field of IPR and wider trade-related matters.

The purpose is to aggregate the interests of the European Industry and Business Associations in dealing with government departments, public authorities and other organisations in the Europe, Hong Kong, Macau, and the Greater Bay Area.

Large, medium and small enterprises from all business sectors and European Member States throughout Hong Kong and Macao are welcome to join this Business Council.


Main Objectives

 

  • Develop research work on IPR-related matters
  • Strengthen consumer protection in Hong Kong and Macau against the use and impact of counterfeit products
  • Work closely with Hong Kong and Macau Government agencies, consumer protection agencies, and industry bodies to raise awareness on the social and economic ills on sale and use of counterfeits and pirated goods
  • Provide proposition papers and other input to the Office of the European Union to Hong Kong and Macau for the formulation of EU bilateral policies and regulatory dialogue on IPR issues with the Hong Kong and Macau government
  • Work closely with all stakeholders to establish Hong Kong, Macau and the Greater Bay Area as a regional and global role model in the creation, protection, and enforcement of IPRs
  • Promote sharing of IPR-related knowledge and experience between European, Hong Kong, and Macau businesses

The Board

 

Jessica Chan – Chairwoman of IPRBC

Senior Intellectual Property Counsel, Asia Pacific – Burberry Asia Limited

Ming Lai Cheung – Vice-Chairwoman of IPRBC

Manager, Illicit Trade Prevention, Asia – Philip Morris International


Contributors

 

Kering logo - Sylvain Goldberg  Meaning Prada logo and symbol | history and evolution | Luxury brand logo, Clothing brand logos, Prada  


Activities

 

Events

  • Breakfast Seminar: The challenge of Transshipment in IPR Protection…Read more
  • “International Cooperation to Fight Counterfeiting: the Real Deal” Conference
  • Counterfeiting Trends in Hong Kong and China
  • Lunch with Members of the EU Parliament
  • 2013 Intellectual Property: Hong Kong – European Union Series, Flagship Conference
  • Annual Regional European IPR Protection and Enforcement Conference
  • Macau Seminar: Protecting Your Intellectual Property Rights in Macau and Greater China

 

Position Papers