Event Report: Future Trends within the Automotive Industry (Europe and Asia)

The European Automotive Council of the European Chamber of Commerce in Hong Kong organized a seminar on 14th of December to discuss the general global trends in the automotive industry with a focus on Asia and Europe. The current specific trends of the China & Hong Kong Automotive industry development were explored and highlighted the new technologies coming up in the form of Digitalization, Connectivity, Sustainability Driving, and Infrastructure.dsc04325

Alexander Mastrovito (Scania)


Mr. Mastrovito told the audience how sustainable transport is the only way forward, as the transportation of goods and people determine the quality of life. Whereas in the past, people lived and worked in the same city, people nowadays are involved in activities in multiple cities. This results in an immense demand for transportation. According to him, the question we have to ask ourselves is whether we are still contributing to increasing our quality of life?

Mr. Mastrovito also discussed the four megatrends the transportation currently faces

  • In Asia and Africa, the growth rate of the population is increasing, even though in North-America and Europe the growth rate of population is steady. In both places, however, the urbanization is increasing, which requires more public and private transportation.
  • The definition of urban transport system differs between Europe and Asia. Especially in Asia, dense megacities cause pressure for a more collaborative transport system that requires efforts from all parties involved.
  • In these megacities issues like pollution, Congestion, CO2 emissions all require technological solutions to tackle. Despite these issues being urgent, controlling the CO2 emissions is still the preliminary concern.
  • Thanks to new innovative companies such as Uber and Airbnb the phenomena os sharing economy has been born. This gives great pressure to companies, as consumer preferences are subject to profounding change. The consumers will require more than just a car, which is a challenge to the whole industry.

There are six disrupters in commercial vehicle industry.

  • Move towards alternative fuels is fueled by decreasing dependence on fossil fuels.
  • Challenges for biofuels are high infrastructure cost, as well as the mindset where institutions think biofuels are a temporary solution.
  • The major problems for electromobility battery storage capacity; infrastructure cost; power generation; reliability; and passenger capacity.
  • Hybridization can help to tackle the battery storage issue in electromobility.
  • Optimization via big data gives companies, infrastructure design better insight on customer behavior.
  • The most exciting feature of connectivity is the availability of autonomous vehicles. By 2020, it is expected that lateral control of vehicles will be achieved; 2023, driver-vehicle connection is no longer necessary; 2030 the first fully autonomous trucks will be introduced.


Ignatius Tong (Roland Berger)


Mr. Tong told the audience that when it comes down to autonomous drive, 58% of customers in Germany and US are interested in autonomous driving; China the same number is 96% of customers. However, the question remains that what do the governments allow in terms of regulation? Regulation requires pedestrian to be completely protected. In practice in China, applying regulations requires at least 5 years of trial in Europe after which the regulations might be applied to the Chinese market. In addition, loss of jobs caused by autonomous driving in for example transportation services is not desired.

A Neighborhood Electric Vehicle (NEV) is a vehicle that are built to have a top speed of 40 km/h, and have a maximum loaded weight of 1,400 kg. In China, the NEB sales penetration is less than 1% of the total sales in China, and is driven by a pull from the government, and push factors from barrier prices also set by a governmental policy. In China, there is tax exemption for buying an NEV in the form of subsidized license plate for free.

When discussing about digitalization, Mr. Tong wanted to remind the audience that 97% of people use the Internet extensively before buying a car for finding a suitable vehicle. Thus, possibility to buy car online has tremendous impact on original equipment manufacturers.  At the moment, there are five major e-commerce business models are available and the regulation in Europe fails to follow the change, meaning that outdated regulations still apply in digitalization of car industry.


About Us



Wednesday, 13 December 2017
The Business Councils of the European Chamber of Commerce in Hong Kong (ECC) have produced the ECC recommendations for the 2018 Budget Address. Read more...
Thursday, 23 November 2017
Today our Board of directors had lunch with the Honourable Mrs Carrie LAM CHENG Yuet-ngor, GBM, GBS Chief Executive of the Hong Kong Special Administrative RegionRead more...
Tuesday, 24 October 2017
The Financial Services Business Council of the European Chamber of Commerce in Hong Kong (EuroCham) launched a strategic concept paper, “Leading Asia’s Financial Future - Hong Kong Green Investment Bank”.Read more...
Friday, 6 October 2017
On 4th October the Intellectual Property Rights Business Council (IPRBC) held a roundtable meeting bringing together Hong Kong Customs, logistic operators and IPRBC members.Read more...
Friday, 29 September 2017
The Financial Services Business Council is proud to announce that we have launched a 2017 FSBC Asset Management Paper.Read more...
Friday, 21 July 2017
On the 20th July the Financial Services Business Council (FSBC) held a networking drinks event at Beef & Liberty.Read more...
Monday, 9 January 2017
The European Chamber of Commerce in Hong Kong is turning 20 this year! To celebrate this grand occasion our Anniversary Cocktail will be held on 22nd September 2017 at the luxurious Island Shangri-La, Hong Kong. This will be an excellent opportunity to network with a large number of high profile individuals and representative from the international business community in Hong Kong. Read more...
Monday, 8 May 2017
Join the European Pavilion at the Eco Expo Asia 2017Read more...
Wednesday, 24 May 2017
Following the recent Mobile World fair in Barcelona (27 February - 2 March 2017), the ITCBC organized a peer-to-peer exchange to catch up on the latest trends and developments. The event was led by the ITCBC members who made the trip to the Mobile World fair.Read more...
Friday, 21 April 2017
On 21 April 2017, the Financial Services Business Council of the European Chamber of Commerce in Hong Kong (FSBC) organised breakfast seminar called the "Opportunities for FinTech presented by the EuroCham Financial Services Business Council". Read more...

Headlines from Europe

Thursday, 27 August 2015
President Jean-Claude Juncker received the President of Ukraine Petro Poroshenko for bilateral talks taking in several matters including concerns...
Read more
Thursday, 20 August 2015
The European Commission signs the Memorandum of Understanding (MoU) with Greece for a new stability support programme. Press Conference by...
Read more
Friday, 7 August 2015
European Commission - Press release EU and Vietnam reach agreement on free trade deal Brussels, 04 August 2015 Today the EU and Vietnam have reached...
Read more
Wednesday, 5 August 2015
European Commission - Press release New EU funding to strengthen security sector and support socio-economic and regional development in Tunisia...
Read more
Monday, 3 August 2015
European Commission - Daily News Daily News 31 / 07 / 2015 Brussels, 31 July 2015 New EU funding of €116.8 million to strengthen security sector...
Read more
Friday, 17 July 2015
The Cypriot economy, energy questions and progress in the Cyprus talks featured high on the agenda of this visit of President Juncker. The President...
Read more
Tuesday, 14 July 2015
International Cooperation and Development Commissioner Neven Mimica takes part in the Third International Conference on Financing for Development...
Read more
Monday, 13 July 2015
In the early morning of 13 July, the Euro summit agreed to start negotiations on a support programme for Greece under the European Stability...
Read more
Tuesday, 30 June 2015
Commission proposals to end huge telephone bills while on holiday and poor Internet connections finally to become a reality. Almost two years after...
Read more

Join us on:



This website has been funded with the assistance of the European Union.

The contents of this website are the sole responsibility of the European Chamber of Commerce and can in no way be taken to reflect the views of the European Union.


© 2010-2017 European Chamber of Commerce Hong Kong. All Rights Reserved.